Sponsorship.

Why Sponsor at MELA – Festival of India 2026?

Presented by India Association of Wisconsin

1. Reach Thousands in a Single Day

• Connect with 5,000+ attendees in a festive, high-energy environment.

• Engage families, professionals, and students from diverse ethnic and cultural backgrounds.

• Maximize your brand’s exposure across a large and loyal audience base.

2. Amplify Your Brand Visibility

• Sponsors receive logo placement on banners, stage backdrops, event flyers, website, and social media.

• Stage mentions and public acknowledgments reinforce your brand presence throughout the day.

• Higher-tier sponsors enjoy premium booth locations and customized branding opportunities.

3. Align with Community and Cultural Values

• Show your company’s commitment to diversity, equity, inclusion, and community engagement.

• Support one of Wisconsin’s most cherished cultural festivals that celebrates India’s heritage, unity, and multiculturalism.

4. Build Strategic Connections

• Network with local leaders, dignitaries, media, small businesses, and other sponsors.

• Enjoy access to VIP areas, participate in sponsor-only engagements, and explore partnership opportunities.

5. Engage Directly with Your Target Market

• Set up interactive booths to demonstrate products, offer samples, or share services.

• Leverage high foot traffic to generate leads, make sales, or raise awareness.

6. Be Part of a Signature Community Event

• MELA is a free, family-friendly event filled with cultural performances, a parade, food stalls, and vibrant marketplaces.

• Your support helps make this day possible — and your brand will be recognized as a champion of cultural celebration and unity.

Attend. Sponsor. Celebrate. Connect.

Support MELA – Festival of India and showcase your brand where culture meets community.